Privacy Policy

We collect the following types of information:

• Account Information: Name, email address, phone number, and shipping address when you create an account or place an order.
• Order Information: Product URLs, item descriptions, quantities, pricing details, and shipping preferences.
• Payment Information: Payment method details are processed by our third-party payment providers (Paystack, card payment). We do not store your full payment credentials.
• Communication Data: Messages, emails, and support conversations you exchange with us.
• Usage Data: Information about how you interact with our website, including pages visited and features used.

Your information is used to:

• Process and fulfill your orders
• Communicate order updates and delivery status
• Provide customer support
• Generate invoices and manage payments
• Improve our services and user experience
• Comply with legal obligations

When you provide your phone number, we use it to send you SMS messages via our SMS provider, Twilio. These messages include:

• Verification codes for account sign-in
• Order status updates (quotes, invoices, payment confirmations, shipping, delivery)
• Alerts requiring your attention (procurement issues, customs processing)

Your phone number is shared with Twilio solely for the purpose of delivering these messages. Twilio processes this data in accordance with their Privacy Policy.

You can manage your notification preferences (email and SMS) in your account settings at any time, or reply STOP to any SMS to opt out of text notifications. We do not use your phone number for marketing purposes or share it with third parties for advertising.

We do not sell your personal information. We share information only with:

• Shipping carriers: To deliver your packages (e.g., DHL, local couriers)
• Payment processors: To process transactions (Paystack, card payment)
• U.S. retailers: Necessary details to complete purchases on your behalf
• Service providers: Tools we use for email communication, invoicing, and analytics

All third-party providers are bound by their own privacy policies and data protection obligations.

Your data is stored securely using industry-standard encryption and security practices. We use Convex for our database, which provides encrypted data storage and secure access controls.

While no system is completely secure, we take reasonable precautions to protect your information from unauthorized access, disclosure, alteration, and destruction.

Our website uses essential cookies to maintain your session and preferences (such as theme settings). We do not use third-party tracking cookies for advertising purposes. Analytics data, when collected, is anonymized and used solely to improve our service.

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your account and associated data
• Withdraw consent for marketing communications

To exercise any of these rights, please contact us at hello@naraafrica.com.

We retain your personal information for as long as your account is active or as needed to provide services to you. Order records may be retained for accounting and legal compliance purposes. When data is no longer needed, it is securely deleted or anonymized.

We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically for any changes. Continued use of our services after changes constitutes acceptance of the updated policy.

If you have questions about this privacy policy or your personal data, please contact us at hello@naraafrica.com.